MINI's cookie usage. Your privacy is important to us.

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WHAT´S A COOKIE?

A cookie is a sort of digital tag that remembers where you’ve been online. Almost every website uses cookie technology. The cookie is downloaded by your Internet browser the first time you visit a website. The next time you visit this website from the same device, the cookie and the information in it are either sent back to the originating website (first-party cookies) or to another website to which it belongs (third-party cookies). By that, the website can detect that it has already been opened using this browser. 

A cookie will typically contain the name of the domain from which the cookie has come, the ‘lifetime’ of the cookie, and a value, usually a randomly generated unique number. A ‘session’ cookie is deleted once you close your web browser.

Some cookies are extremely useful because they can improve your user experience when you return to a website you have already visited. This assumes that you are using the same device and the same browser as before; if so, cookies will remember your preferences.

We only use them to track you anonymously across our site. So we can give you the most relevant content and the best user experience we can.

 

Cookies on this website that do not require approval:

Cookies that are essential, also known as ‘strictly necessary’ cookies, enable features without which you would not be able to use the website as intended. These cookies are used exclusively by MINI and are therefore known as first-party cookies. They are only saved on your computer while you are actually browsing the website. Another example of what these cookies do is facilitate a switch from http to https when you change pages, so that the security of data transmitted is maintained. Furthermore, a cookie of this kind is used to store your decision about the use of cookies on our website. Your consent is not required for the use of strictly necessary cookies.

Strictly necessary cookies cannot be disabled using the features of this website. You can however completely disable cookies in your browser at any time.

 

Examples of cookies that do not require consent:

Cookie Name Purpose Expiry
Strictly Necessary cc_consentCookie This cookie belongs to the category of strictly necessary cookies and is set to store the user consent. It makes sure that a consent disclaimer is visible only once per user in the same session. Once a disclaimer is displayed this cookie value will be changed to true. 1 year
Help Me Choose cc_hmc_market_filters cc_hmc_user_selected_filters cc_compare_model HelpMeChoose - Store market or user defined filter values. In addition a model can be stored to compare it 31 days
My Mini cc_mymini_models MyMini vehicle features Session
Compare Basket cc_compare_model Compare Basket: Store model to compare it with another one. session
MINI Configurator cc_configured_model Configured vehichle feature. session
Strictly Necessary cc_cookiesComponentDisplayed This cookie is set by Adobe Site Catalyst to determine whether cookies are enabled in the browser. This cookie is stored at the domain of the page. 10 days
Strictly Necessary JSESSIONID This strictly-necessary cookie is used by JavaServer Pages to identify users anonymously across a session. Session

First-party cookies on this website that require consent.

Cookies which, in strictly legal terms, are not absolutely essential in order to use this website, do nevertheless fulfill important functions. Without these cookies, features that enable our website to be used easily, such as pre-completed forms, will no longer be available. Settings you make, such as language choices, will no longer be saved, so you will be asked about them every time you change pages. As well as that, we will no longer have a way of presenting offers to you that are tailored to you personally.

Examples of first party cookies that do require consent:

COOKIE NAME PURPOSE EXPIRY
ADOBE WEB ANALYTICS cc_digital_eventAttributes cc_digital_profileCookie Adobe Web Analytics Cookies have the purpose to:Track events between page views; Track profile between page views; Test whether we can set cookies; Track a user's session Session
Performance cc_digital_userCookie This cookie belongs to the category of Performance cookies and is used to hold the user session by means of an anonymous session- or visitor-ID. Session
Functionality cc_country_preferences This cookie stores information about the user's country selection. 1 month
Functionality cc_favourite_model This cookie stores the information on the selected favourite vehicle model of the user. 1 month
Functionality bw This cookie delivers multimedia content according to the user's technical requirements. Session
Performance AMCV_###@AdobeOrg This cookie is set by Adobe Experience Cloud to store a visitor ID that is used across Experience Cloud Solutions. The Visitor ID service uses JavaScript to store a unique visitor ID in an AMCV_###@AdobeOrg cookie, where ### represents a random string of characters. This cookie is stored at the domain of the website. 2 years
Performance demdex This cookie sets a unique ID per user as part of the Adobe Audience Manager. Adobe Audience Manager relies on several cookies to perform different functions such as assigning IDs, recording data calls, error tracking and testing to see if cookies can be set. The demdex cookie helps the Audience Manager to perform functions such as visitor identification, ID synchronization, segmentation, modeling and reporting. 6 months
Performance AMCVS_###@AdobeOrg This cookie is set by Adobe Experience Cloud to store a visitor ID that is used across Experience Cloud Solutions. The Visitor ID service uses JavaScript to store a unique visitor ID in an AMCV_###@AdobeOrg cookie, where ### represents a random string of characters. This cookie is stored at the domain of the website. Session
Performance cc_digital_testcookie This cookie belongs to the category of Performance cookies and is set by Adobe Web Analytics. It stores the result of a cookie allowance test, to check if a user has given permission to set cookies. Session
Performance cc_gcdmCampaignInfo This cookie stores information in case the present website visit is based on our advertising activities on a different website. Session
Performance cc_digital_sessioncookie This Adobe Web Analytics cookie serves to generally examine events and user profiles between page visits and user meetings to check whether cookies can be placed. Session
Performance s_fid This cookie name is associated with the analytics service provided by Adobe's Site Catalyst product suite. It is a new cookie introduced in 2013 as a 'fallback' visitor identifier where the s_vi cookie normally used for this purpose is blocked. It contains a randomly generated, unique id., fallback unique visitor ID and time/date stamp. 2 years
Performance s_lv This cookie is associated with Adobe Analytics and provides any anonymized website use data for collecting the visits and the time of the last visit of the user. 2 years
Performance s_lv_s This cookie is used to capture the number of days since a user last visited the website. 2 years
Performance gpv_pn This session cookie by Adobe Analytics stores information about the name of the previously visited page. Session
Performance s_cc This Adobe Site Catalyst cookie determines whether cookies are enabled in the browser. Session
Performance s_sq This Adobe Site Catalyst cookie stores information about the previous link clicked within the site. This cookie is set and read by the JavaScript code when the ClickMap functionality and the ActivityMap functionality are enabled. It contains information about the previous link that was clicked by the user. Session
Performance mini-id This session cookie belongs to the category of Performance Cookies and creates a tracking cookie for the purpose of web analytics. Session
Performance test_storage Pending Session
Performance usbl.###.c.### This cookie is set by the Usabilla dialogs. These dialogs are used for user polls. The cookie stores the information whether a dialogue has been shown to the website user already. Never
Functionality check Pending Session
Performance mbox This cookie is set by Adobe SiteCatalyst analytics software and is used for measuring the performance of page content using A/B split testing. It stores the mbox session ID. 2 years
Performance minidtm_perf This cookie captures the page load speed (sub-network, server, browser) including the URL to control performance optimization measures. 30 minutes
Performance pageViewCount This cookie counts total page-views across sessions. 1 month
Functionality evo5_MINI This cookie stores interests and scores for each visitor. 6 months
Functionality __mini Used to determine the users language. 1 year

The use on this website of third-party cookies that require consent.

MINI has integrated content belonging to third parties on this website. An example of this is the incorporation of Facebook services and YouTube videos. These third-party providers can in theory place cookies while you visit the MINI website, and in doing so can obtain information about the fact that you have visited a MINI website. Please visit the websites belonging to those third-party providers if you need more information about how they use cookies.

 

COOKIE Name Purpose Expiry
Targeting/Advertising demdex This cookie sets a unique ID per user as part of the Adobe Audience Manager. Adobe Audience Manager relies on several cookies to perform different functions such as assigning IDs, recording data calls, error tracking and testing to see if cookies can be set. The demdex cookie helps the Audience Manager to perform functions such as visitor identification, ID synchronization, segmentation, modeling and reporting. 6 months
Performance __### This is a session cookie set by YouTube. The placeholder ``###`` holds a number. Session
Functionality yt-player-two-stage-token This cookie belongs to the category of Functionality Cookies and stores the user's video player preferences when using embedded YouTube videos. Never
Targeting/Advertising PREF This cookie, which may be set by Google or Doubleclick, may be used by advertising partners to build a profile of interests to show relevant ads on other sites. It works by uniquely identifying your browser and device. 2 years
Functionality yt-remote-device-id This cookie is set by the YouTube channel plugin to store user settings. Never
Functionality yt-remote-connected-devices This cookie stores the user's video player preferences using embedded YouTube video. Never
Functionality yt-remote-session-app This cookie stores the user's video player preferences using embedded YouTube video. Session
Functionality yt-remote-session-name This cookie stores the user's video player preferences using embedded YouTube video. Session
Functionality yt-remote-fast-check-period This cookie stores the user's video player preferences using embedded YouTube video. Session
Functionality yt-remote-cast-installed This cookie stores the user's video player preferences using embedded YouTube video. Session
Functionality yt-remote-cast-available This HTML storage key is used to regulate the behavior of the integrated YouTube video player. Session
Functionality yt.innertube::nextId This cookie stores the user's video player preferences using embedded YouTube video. Never
Functionality yt.innertube::requests This cookie stores the user's video player preferences using embedded YouTube video. Never
Functionality VISITOR_INFO1_LIVE This cookie is set by YouTube to measure your bandwidth to determine whether you get the new player interface or the old. 6 months
Targeting/Advertising GPS This cookie registers a unique ID on mobile devices to enable tracking based on geographical GPS location. 30 minutes
Performance YSC This cookie is set by the YouTube video service on pages with embedded YouTube videos. Session
Tracking/Analytics _ga Used to distinguish users. 2 years
Tracking/Analytics _gid Used to distinguish users. 24 hours
Tracking/Analytics _gat_gtag_### Identification code of website for tracking visits. The placeholder ``###`` holds the ID of the website. 2 years

DIASBLING / ENABLING COOKIES.

If you want to revoke your given consent regarding cookie usage on the MINI website, please use the following link:

If you have decided not to provide your consent to the use of cookies that require it, or if you have revoked that consent, then you will only be provided with website features whose use does not require such cookies. Areas of the website that can potentially incorporate content from third parties, and which therefore place third-party cookies, will not be available to you if that is the case.

If you do not want to accept cookies at all, then you can also configure that in your browser.